At a glance:
When a design firm needed to align a client’s microsite with Web Content Accessibility Guidelines (WCAG), they contacted us.
A nationwide financial institution had hired our client to build a microsite highlighting their mortgage and loan services, featuring embedded videos and links to resources on their website. One of the bank’s requirements for the site was compliance with WCAG AA Level to ensure usability for visitors with disabilities. Because our client was familiar with our accessibility expertise and record of success with similar projects, they brought us in to assess the site and train their design and development team on the fixes needed to achieve compliance.
Why they chose us
Our client was looking for a company with deep expertise in both user experience and accessibility. They conducted an online search that included reviews of insights and case studies, then interviewed several organizations about how they would approach the firm's specific situation. The client was impressed with us — particularly our ability to adapt our process to fit their needs — and determined we were the right choice for this project.
Approach and solution
We evaluated the site according to more than 30 individual criteria under WCAG’s four principles of accessibility:
We went through several rounds of changes with our client’s development team, each time reviewing the site against the entire list of criteria to ensure that fixes in one area did not affect compliance in another. For each round, we met with our client’s lead developer to discuss the remediations that needed to be addressed and to offer advice on solutions when needed.
Value and benefits - “The wins”
Upon completion of the project, our client delivered a WCAG-compliant microsite, which the bank can launch with the confidence that it will be accessible by all users, including those with disabilities.