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Logic20/20 is a consulting firm committed to enhancing your efficiency, coordination, and velocity. We partner to elevate client performance using strategy, technology, and data.
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Our key solutions tackle some of the biggest challenges in business, all by improving individual experiences. When people succeed, change happens.
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2020 was a year of immense change, and a lot of this will be a permanent change. To keep up with growing customer demands, and adapt to the changing marketing ecosystem, your business needs to undergo some type of marketing transformation. In this episode, we're joined by Logic20/20 director, and digital marketing guru, Eric Nelson. He lays out what he is currently seeing in the market, the interactive relationship between customer and consumer, and the fine line organizations need to walk when it comes to over-personalization. Host Matt shares some of his real life "creepy" ad experiences, and Eric shows him how businesses can overcome this.