Digital Marketing
- Clarity to evolve -
Marketing strategy at scale .Use technology-driven strategies to scale and automate business needs for continuous improvement.
Digital marketing is hurdling traditional marketing channels as the internet and technology enables brands to interact with customers in real-time. Each of the interactions have the potential to create a copious amount of data. However, what should you do with that data once you have it? If your company has siloed departments and legacy systems, you could fall behind your competition. This could also result in a poor customer experience and an inconsistent brand voice, or could even put your company at risk with privacy or legal compliance.
We help brands deliver modern marketing solutions and improve customer relationships utilizing refined methodologies and cohesive workflows to create a unified brand voice to deliver consistent, amplified messaging across all channels.
Digital Marketing Capabilities
Technology & tools
Use technology-driven strategies to scale and automate business needs for continuous improvement
Project management
Develop timelines, understand business objectives, and compile intake to streamline process and prioritization.
Asset management
Create metadata, tagging architecture, and SEO experience to improve experience and reduce risk.
Governance
Implement best practices to enhance quality assurance.
Content readiness
Translate business ideas into actionable deliverables to engage your target audience.
Reporting
Design dynamic dashboards to track progress, KPIs, and performance.
Digital Marketing Case Studies
What We Think
The value of customer behavior analytics
Logic20/20's Steve Sack discusses the benefits and common hurdles in customer behavior analytics. Read more.
How to understand the customer journey & analyze engagement channels
The 5 key steps to understand your customers journey and improve their experience. Read more.
Evaluating conversions and using dashboards to improve marketing ROI
Using customer behavior analytics to define points of conversion and optimize based on the data. Read more.
Practice Area Lead
Steve Sack
Marketing expert and university instructor with more than 15 years of agency and in-house experience.
