Infographic: How to use data and KPIs to optimize conversions
As people interact with your brand, data points combine to create their unique customer journey. How can you harness all of this data to optimize interactions and drive conversions? Learn about how to use data and key marketing KPIs below.
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Steve Sack is the Digital Marketing Practice Area Lead (PAL) at Logic20/20. He is a marketing expert and university instructor with more than 15 years of agency and in-house experience.